Design Dev
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150+ projects delivered for UK and international brands

AI SaaS Development in London

AI SaaS development for London founders and operators who need a product with users, permissions and billing — not a notebook wrapped in a login.

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AI SaaS development for London founders and operators who need a product with users, permissions and billing — not a notebook wrapped in a login.
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AI SaaS with billing, users and a real workflow

AI SaaS built as a product, not a wrapper

Design Dev designs and ships AI SaaS for UK teams who need accounts, roles, usage and a workflow that survives more than a demo tenant.The model is a feature. Billing, permissions and evaluation are the product.
01

Multi-user AI products

Roles, tenants and audit trails — not a shared chat history.
Multi-user AI products
02

Billing that matches usage

Plans that map to the job, not mystery token invoices.
Billing that matches usage
03

Workflows customers pay for

The AI does a job they already hate doing by hand.
Workflows customers pay for
04

Evaluation in production

Failed tasks, refusals and a way to improve without a rewrite.
Evaluation in production

A clear AI SaaS process from job to live product

01

Product job & ICP

Who pays, what job, and what “good” looks like in week one.

02

Architecture & tenancy

Accounts, data boundaries and where the model sits.

03

Build the core workflow

The paid job first. Settings screens wait.

04

Pilot with real tenants

A handful of users. We fix the product, not the pitch.

05

Launch, bill, improve

Go-live, usage review and a backlog that is commercial.

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Project process 2
Project process 3
AI SaaS is a product problem, not a model problem

AI SaaS is a product problem, not a model problem

If you wrap an API in a login and call it SaaS, customers will churn the week the novelty dies. Design Dev builds AI SaaS as products: tenancy, workflow, billing and evaluation.

We will tell you if a service business or an MVP is the honest first step.

  • Tenant-aware AI products
  • Roles and audit trails
  • Billing mapped to the job
  • Evaluation in production
  • UK-English product UX
  • A commercial backlog

Complete AI SaaS capabilities

Multi-user AI products with a paid workflow, tenancy and a path after the first tenants.

01

B2B AI SaaS

Tools operators pay for because they replace a painful job.

02

Vertical AI products

Workflows for a sector you already understand.

03

AI copilots as SaaS

Draft, review and export inside a product they log into.

04

Usage and plan design

Limits that match cost and value.

05

Admin and audit

Who did what, with which source, and when.

06

Pilot-to-scale path

What to harden before you sell to the next ten customers.

Ready to build AI SaaS that customers will keep paying for?

Speak with Design Dev about an AI SaaS product with a real workflow, tenancy and billing.

AI SaaS across key industries

Professional Services

Industry focus

Professional Services

Drafting and knowledge products firms will actually pay for.

  • Draft copilots
  • Knowledge SaaS
  • Matter intake
  • Audit trails

Why Design Dev

A London AI SaaS team that treats the model as a feature

Design Dev builds AI SaaS for operators who have seen wrappers fail. Tenancy, workflow and billing are the job.If an MVP or a service is the honest first step, we will say so.

150+

Projects delivered

5+

Years experience

UK+

London & worldwide

98%

Client retention

A London AI SaaS team that treats the model as a feature

Strategy, design and engineering for brands that need a website that performs.

01

Product before prompt

The paid job is designed before the model is chosen.

02

Tenancy is not optional

Customers will not share a chat log and call it SaaS.

03

Cost is a product decision

Usage, plans and refusals are designed, not discovered in the invoice.

04

UK delivery

Commercial product thinking with a team that ships.

Technologies we work with

OpenAI

OpenAI

Python

Python

Laravel

Laravel

PHP

PHP

React

React

JavaScript

JavaScript

MySQL

MySQL

HubSpot

HubSpot

Node.js

Node.js

WordPress

WordPress

Stripe

Stripe

Figma

Figma

What clients say

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Design Dev transformed our e-commerce platform. Their team was efficient, responsive, and delivered a stunning layout that doubled our conversion rate within a month.

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Sarah Jenkins

Vauxhall Marketing - Shopify Development
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An absolute pleasure to work with. They understood our brand identity perfectly and designed a clean, user-friendly SaaS platform that our clients love.

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David Thorne

FluxGig - UI/UX Design
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The custom WordPress build is super fast and easy for our content editors to update. Outstanding attention to detail and SEO optimization.

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Amara K.

Apsara Cosmetics - WordPress Development
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They built a highly custom, secure medical inventory portal on-budget. Their engineering skills are top-tier.

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Julian Reed

Upcycled Medical - Web App Development
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From logo creation to full visual guidelines, Design Dev gave our construction firm a modern and premium corporate look.

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Emily Watson

Smart Build UK - Branding & Design
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Our organic search traffic increased by 150% in three months. Their SEO team really knows their stuff.

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Marcus Sterling

Supra Cycling - Search Engine Optimization

We worked with largest global brands

FAQ

AI SaaS Development FAQs

Straightforward answers to the questions we hear most often about scope, timelines, and how we work.

No. We build a workflow, tenancy and billing around a job customers already pay to have done.

Start a project

Tell us about your AI SaaS product

Share the user, the paid job the AI must do, and whether you already have billing or a waitlist.

UK Branch Office

London, United Kingdom

2 Bessborough Gardens, Westminster, London, UK

+44 7459 579227

Development Center

Sialkot, Pakistan

2nd Floor, Yousaf Plaza, Opposite Mazeeo Sadar Bazar, Sialkot Cantt

+92 337 4905 313
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