Design Dev
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Trusted by 150+ UK & International Businesses for Custom LLM & GPT Solutions

Custom LLM & GPT Solutions in London

Private GPTs and custom language models trained on your own knowledge, so AI answers accurately and keeps data secure.

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London LLM developers building custom GPTs, fine-tuned models and secure RAG systems for UK businesses and teams.
Custom LLM and GPT Solutions
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Private, accurate custom language models

Private, accurate custom language models

Custom LLM solutions built on your own data

Design Dev builds custom LLM and GPT solutions for UK businesses that need more than off-the-shelf chat tools. We create private GPTs, retrieval systems and fine-tuned models that understand your business, your data and your tone of voice.
01

Custom GPT Development

Private GPT assistants built on leading models, configured for your team, tasks, data and tone of voice.
Custom GPT Development
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RAG & Knowledge Systems

Retrieval systems that ground AI answers in your documents, policies and data, with sources you can check.
RAG & Knowledge Systems
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LLM Fine-Tuning

Models fine-tuned on your examples for specialist tasks, consistent formats and your brand's own language.
LLM Fine-Tuning
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Private LLM Deployment

Open-source and enterprise models hosted privately in your own cloud for sensitive, regulated data.
Private LLM Deployment

A clear custom LLM process from data to deployment

01

Use Case & Data Review

We agree the tasks, success measures and the data the model needs to perform well.

02

Model & Architecture Choice

We compare models, RAG and fine-tuning options for accuracy, cost and privacy.

03

Build & Training

Knowledge pipelines, prompts and fine-tuning built and tuned on your real data.

04

Evaluation & Guardrails

We test accuracy, bias and safety against clear benchmarks, then add guardrails.

05

Deployment & Monitoring

Secure deployment with monitoring of answer quality, usage and running costs.

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Why custom LLMs outperform generic AI tools

Why Choose Us

Why custom LLMs outperform generic AI tools

Generic AI tools don't know your products, policies or customers, so their answers can be vague, outdated or simply wrong. They also raise questions about where your data goes. For many businesses, that makes them hard to trust with real work or customer conversations.

A custom LLM uses your knowledge, follows your rules and runs where you choose. It can power an AI chatbot, AI workflows or features inside your own software.

  • Trained on Your Data
  • Private & Secure
  • More Accurate
  • Cost Controlled

Complete custom LLM & GPT services

01

LLM Strategy & Discovery

Find the tasks where a custom model adds real value to your business.
02

Custom GPT Assistants

Private GPTs for sales, support, HR, legal and operations teams.
03

RAG Development

Answers grounded in your documents, with citations and access controls.
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Knowledge Base Ingestion

Load PDFs, wikis, emails, tickets and databases into a searchable index.
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LLM Fine-Tuning

Fine-tune models on your examples for specialist tasks and formats.
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Open-Source Models

Llama, Mistral and other open models deployed privately for you.
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Private Cloud Hosting

Models hosted on Azure OpenAI, AWS Bedrock or your own GPU servers.
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Prompt Engineering

Structured prompts and system instructions tested for reliability.
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Evaluation & Testing

Accuracy benchmarks, red-teaming and regression tests for every release.
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Guardrails & Safety

Content filters, data masking and rules that keep answers on topic.
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LLM APIs & Integration

Connect your model to apps and business systems through secure APIs.
12

Monitoring & Optimisation

Track quality, latency and cost, and keep improving the model.

Ready for an AI model that knows your business?

Speak with our London team about a custom LLM or private GPT that gives accurate answers, protects your data and saves your team time.

Custom LLM expertise across key industries

Hospitality & Leisure

Industry focus

Hospitality & Leisure

Custom GPTs for hotel groups and restaurant brands that answer guest questions, draft replies and support staff training.

  • Guest assistants
  • Review replies
  • Staff training
  • Menu knowledge
  • Multilingual support

Why Design Dev

A London custom LLM partner focused on quality and commercial results

Design Dev works with business leaders, CTOs and product teams who want AI they can trust with real work. We combine data engineering, software development and hands-on LLM experience to build custom models that are accurate, secure and affordable to run.Expect honest advice on what custom models can do, clear accuracy testing, private data handling and results you can measure.

150+

Projects delivered

5+

Years experience

UK+

London & worldwide

98%

Client retention

A London custom LLM partner focused on quality and commercial results

Data, models and engineering for businesses that need AI that performs.

01

Accuracy you can measure

Every model is tested against agreed benchmarks before launch.

02

Your data stays yours

Private hosting and providers that never train on your data.

Custom LLM technologies we work with

OpenAI

OpenAI

Claude

Claude

Google Gemini

Google Gemini

Llama

Llama

Mistral

Mistral

Azure OpenAI

Azure OpenAI

AWS Bedrock

AWS Bedrock

Hugging Face

Hugging Face

LangChain

LangChain

LlamaIndex

LlamaIndex

Pinecone

Pinecone

pgvector

pgvector

What clients say

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Design Dev transformed our e-commerce platform. Their team was efficient, responsive, and delivered a stunning layout that doubled our conversion rate within a month.

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Sarah Jenkins

Vauxhall Marketing - Shopify Development
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An absolute pleasure to work with. They understood our brand identity perfectly and designed a clean, user-friendly SaaS platform that our clients love.

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David Thorne

FluxGig - UI/UX Design
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The custom WordPress build is super fast and easy for our content editors to update. Outstanding attention to detail and SEO optimization.

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Amara K.

Apsara Cosmetics - WordPress Development
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They built a highly custom, secure medical inventory portal on-budget. Their engineering skills are top-tier.

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Julian Reed

Upcycled Medical - Web App Development
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From logo creation to full visual guidelines, Design Dev gave our construction firm a modern and premium corporate look.

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Emily Watson

Smart Build UK - Branding & Design
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Our organic search traffic increased by 150% in three months. Their SEO team really knows their stuff.

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Marcus Sterling

Supra Cycling - Search Engine Optimization

Brands we have worked with

FAQ

Custom LLM & GPT Solutions FAQs

Straightforward answers to the questions we hear most about custom LLM and GPT solutions, costs, timelines and how we work.

It is an AI language model set up for your business, using your knowledge, rules and tone. It may use retrieval over your documents, fine-tuning on your examples, or both, depending on the task.

Start a project

Tell us about your project

Share your goals, timeline and requirements. Our London LLM team will reply with a practical recommendation.

UK Branch Office

London, United Kingdom

2 Bessborough Gardens, Westminster, London, UK

+44 7459 579227

Development Center

Sialkot, Pakistan

2nd Floor, Yousaf Plaza, Opposite Mazeeo Sadar Bazar, Sialkot Cantt

+92 337 4905 313
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